Electronic Cigarette Association: Banishing Myths And Self-Serving Deception With The True Information
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The e-cigarette industry launched the Electronic Cigarette Association to provide a platform to speak for the producers, distributors and retailers of electronic cigarettes. The trade association was formed in 2009 in Washington, D.C. and is funded through donations and by the members. The ECA answers questions about e-cigs, provides accurate information and focuses on public relations.
The ECA hopes to provide a collective voice for the industry and electronic cigarettes organizations and providers. This mission is pursued by dispensing truthful information and providing tools needed to the media, policy makers and leaders of public opinion throughout the country. This trade association intends to institute industry-wide standards and a code of conduct with the goal of educating the public and reassuring legislators about the use of e-cigs.
Powerful lobbyists of big tobacco and large pharmaceutical firms have attacked e-cigarettes from the time the products were introduced in 2003. Pressure from these highly financed lobbies resulted in the FDA conducting a very limited and unscientific study of e-cigs and issuing a caution about their use.. The Electronic Cigarette Association aims to combat the push to ban the products. Results of the FDA testing found a trace amount of a risky compound but did not compare that result with a similar test for the compound in tobacco products. The big corporations realized in 2003 that the electronic versions could damage their profits and they have been applying pressure for a ban since then.
The e-cig is presented as a safer and cheaper alternative to tobacco products in the information disseminated by the ECA. Users are encouraged to share their stories about tobacco and e-cigs and urged to contact legislators and argue against any ban of the product.
When new products are introduced, especially if they are innovative, misinformation is to be expected. For generations the health risks of smoking tobacco have been well documented and accepted. Smoking tobacco products was totally acceptable for generations and accomodations (and ashtrays) for smokers were available wherever you looked. The macho Marlboro man died of lung cancer. The feminist Virginia Slims lady is not seen as glamorous by women today.
The number of ingredients, additives and compounds in tobacco are now fully understood as are the serious health risks involved in smoking. Public buildings and places of entertainment such as restaurants, theaters, and even bars have banned smoking and the trend toward non smoking public areas is spreading to more public places.
Some large companies are at risk of losing a large block of their customers with the alternative of electronic cigarettes now available. Lost customers are lost profits and those industries have done everything to profit their profit shares. Those who condemn e-cigs out of greed are joined by some legislators who want all smoking banned. Whether motivated by greed or health concerns, both groups have disseminated false information regarding electronic cigarettes.
The first warnings on cigarette packs appeared after the surgeon general declared tobacco as a health hazard forty years ago. The FDA has refused to intervene in regulating tobacco products or additive and has shown no interest in banning the use of tobacco. Electronic cigarettes have been available to the public for only a few years yet the FDA has repeatedly mentioned banning or regulating e-cigs. The Electronic Cigarette Association was created to publicize the truth about electronic cigarettes in the hope that e-cigs will remain available to the public as a safer alternative to tobacco products.
Mary Kay Rivers is a true expert on all aspects of electronic cigarettes. Her publications about the electronic cigarette lifestyle or a review of the best electronic cigarette are very popular.
Originally posted 2010-02-23 18:24:33.
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